Please Select some interesting ads for teenager and tell the reason why you like those ads and attached links of that ads
I was very oblivious towards my love for the animals and my books they were the most important and inseparable part of my life. I still remember how my entire pocket money during college days went to feed the Animals in my surrounding. I never skip a day to spend my time with those loyal creatures and find it very relieving to talk with them. Books were also my all-time companion from childhood and whenever I used to travel the only thing that I did is to read and read for hours and days. I was very much inspired by the great essayist Francis Bacon that “Some books to be tasted, others to be chewed while there are some that must be chewed and digested”. This was also a reason that why I was too affectionate towards the books from a little age. Even today I cannot spend a single day without my books. I think everyone should have a crush on them as they keep us moving forward without asking for much investment. It could be a small investment that can turn up into a huge profit throughout your life.
My life is all animals. I can’t live with animals, nor can they live with me. My life is animals. My whole life is animals. Happiness is a warm puppy.” “Dogs never bite me. Only man. “Animals are my friends and I do not eat my friends. “Man is the cruelest animal.The dog is a gentleman; I hope to go to his heaven not man’s.”“Four legs good, two legs bad.Everyone has their favorite animal but my favorite animal is dog because it is loyal
Create a client brief for Bargain Books. Bargain Books is expanding their business by incorporating a small coffee shop into each store . Bargain Books does not know how to approach their problem so they are hiring an agency. It is your job to create the creative brief. Make sure that you include the initial creative concepts and strategies in your brief from where the agency can start from. This will give them a better idea of the direction you want them to follow.
– You are assignment is the brief that goes to the advertising agency who will then create the campaign along the guidelines in this essay. In other words, you do not create the advertisements or any of the designs.
– If your brief cannot be understood then you have failed and you will not pass the assignment. You need to make it as clear as possible.
– Please don’t ask me how many pages this must be. In the real world no one is going to say how long it has to be. Length is irrelevant. All that matters is that the content is clear and that all the data required is there.
– No extensions. In the real world you will have a meeting set up with your company director. You can’t tell him no you weren’t able to complete it because of network issues or your broken laptop. If you submit late you will get zero. The only way to submit late is to have a valid doctor’s letter from a recognised and registered medical practitioner or a death in the family.
1) Supply initial creative concepts and strategies. Original and practical? (10)
2) Are your objectives clear? (5)
3) Target audience well-researched? (5)
4) Is the Call To Action (CTA) thoroughly explained? (5)
5) Is the service/product properly explained? (5)
6) Are all the types of media and the deliverables required properly listed and thoroughly explained and planned? (5)
7) Is the budget realistic and listed in detail? (You can’t suck these numbers from your thumb. I want to see that you could find proper figures for this.) (5)
8) Did you consider all the legal and mandatory items? (5)
9) Did you supply examples of other similar campaigns or marketing campaigns that you would like the advertising agency to draw inspiration from? (5)
10) Is your brief clear and to the point? (5)
11) Language, style, and formatting. (5)
Total = 60
Advertisements can be delivered on a variety of media, including radio, print, television, and digital media. After reading Chapters 10, 11, and 12, select two of these media and discuss the pros and cons of using each for an advertising campaign, along with the legal considerations for each. Your initial post must be a minimum of 300 words, and be supported by your textbook. Your post must also be organized using APA style headings as outlined in the Writing Center’s
Advertisements can be delivered on a variety of media, including radio, print, television, and digital media. After reading Chapters 10, 11, and 12, select two of these media and discuss the pros and cons of using each for an advertising campaign, along with the legal considerations for each. Your initial post must be a minimum of 300 words, and be supported by your textbook. Your post must also be organized using APA style headings as outlined in the Writing Center’s APA Style Elements (Links to an external site.) resource.
I need to add a page or more to this position paper. Everything is good the way it is i just need another page everything has to match with what i have
The Evaluating Advertisements final paper
Must be 8 to 10 double-spaced pages (approximately 2,400 to 3,000 words) in length (not including title and references pages) and formatted according to APA Style as outlined in the Writing Center’s APA Formatting for Microsoft Word resource.
Must include a separate title page with the following:
Title of paper in bold font
Space should appear between the title and the rest of the information on the title page.
Name of institution
Course name and number
Must use at least three scholarly sources in addition to the course text.
In Week 3, you analyzed an advertisement for a global product based on a set of advertising concepts (Coca-Cola).
You are going to use your Week 3 assignment and build on that in your final paper.
For your Final Paper, locate one additional advertisement for the same product, using the same medium, but targeted for a different country (e.g., if you chose a print ad for Pepsi in the United States for Week 3, you might choose a print ad for Pepsi in Japan for this assignment, or if you chose a billboard ad for Volkswagen in England, you might choose a billboard ad for Volkswagen in India or the US or Brazil).
Although these two advertisements were designed for the same product and the same medium, you should notice a few differences, based on the target market. Examine the similarities and differences between the two advertisements.
In your 8- to 10-page paper,
Provide a brief overview of the two countries selected (e.g., location, general characteristics, etc.), the company, and the product being advertised (note: this should be the same product for both advertisements).
Describe the segmentation strategy of the target market in each country.
Describe each of the four types of segmentation strategies (i.e., demographic, psychographic, geographic, and behavioral).
Describe which type(s) of segmentation strategy is used in the two advertisements and why.
Identify where the product is in the product life cycle curve.
Discuss the company’s marketing mix strategies of the product (based on where the product is in the product life cycle curve).
Describe at least five elements of the creative strategy statement you identified by looking at each advertisement (refer to pp. 195-196 in your textbook, in the “Writing the Creative Strategy” section.).
Describe the medium used for both advertisements (both advertisements should use the same medium).
Discuss some of the pros and cons of medium used (i.e., was it an ideal medium for the product, based on the FCB grid on p. 139 of your textbook?).
Examine how both advertisements reflect the two cultures, specifically in relation to color scheme, general design, and imagery.
Explain the ethical considerations that should be kept in mind when advertising for each of the two countries.
Describe what concerns, issues, and societal impacts might result if each of the two advertisements were presented to the opposite countries.
Explain the legal and cultural aspects of each advertisement.
Recommend additional suggestions that would make these advertisements more effective for their targeted countries based on the concepts above (imagine you are the advertising manager for this product for this section).
Create a journal of ads you’ve been exposed to and that provoked a response. They can be from any media channel (print, TV, outdoor, direct mail, any variation of online, etc.) just as long as you can cut and paste a link to or actual example of the ad into your journal. I don’t want to see ads that were already covered in this class in my lectures, the textbook, etc. Because this class is the only one in the program that focuses on traditional platforms vs. digital platforms, I would like to see at least 80% of the ads be traditional platforms like print, TV, radio, and OOH.
List the advertiser’s company name, the name of the ad if you can find it, and the year the ad was produced (this is not necessarily the date the web site / YouTube channel you found the ad on was published). Then provide 350-500 words of analysis on things you noticed, and what you liked or didn’t like about the ad. Each journal entry should also be accompanied by an image of the ad itself at the top of the journal entry so I can review it as I read your commentary.
Make sure to incorporate ideas from the Arens book and the Mad Men episodes, and find supplementary reading materials from outside the class that are germane to the discussion. You need to have at least 4-5 external resources included.
A top-quality journal will not only feature at least 20 entries for the quarter (about two ads per week, or three for summer quarter) but also contain smart critical thinking about the ads. Try to use a variety of media channels, as well as different types of brands and products (no more than one ad per brand). Refrain from using ads from different countries, as there is a similar assignment to this in MKTG 200 International Marketing class, and I don’t want you to be tempted to self-plagiarize.
You’ll find a sample ad journal entry posted under the files section of Canvas. Please refer to the rubric below for further guidance on grading.
Please utilize Arial or Times New Roman with a font size of 11-point, single-spaced, for all work. I will look for you to
employ professional formatting and tone in your submissions, and will grade accordingly. Spelling and grammar are two
of the easiest pitfalls to avoid. Every single quarter I find myself deducting points for epic length paragraphs (aim for 3-4
sentences maximum). Make sure to proofread each and every time you submit your work.
Criteria Ratings Pts
This criterion is linked to a Learning OutcomeQuality of ads included
This criterion is linked to a Learning OutcomeQuantity of ads included
This criterion is linked to a Learning OutcomeAds are accessible to review
This criterion is linked to a Learning OutcomeUnderstanding of marketing concepts
This criterion is linked to a Learning OutcomeIdeas from external sources incorporated
This criterion is linked to a Learning OutcomeCritical thinking skills
This criterion is linked to a Learning OutcomeFormatting and presentation
Total Points: 150
Advertising as an industry has undergone many changes in the last ten years. Read Chapter 1 of your textbook. Then, reflect on the types of changes the industry has faced in the past decade, specifically with regard to globalization and technology. Also, reflect on exhibit 1-1 and describe your understanding of the role of advertising in marketing and its difference with the Integrated Communication Plan (IMC). Post your journal to Grammarly (Links to an external site.) (see Adding Grammarly to Microsoft Word (Links to an external site.) for assistance), and then submit it to through Waypoint. Your journal entry should be at least 300 words in length.
Carefully review the Grading Rubric (Links to an external site.) for the criteria that will be used to evaluate your journal.